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Feeling Gut
Biotiful Gut Health are on a mission to make every gut naturally happy, every day. They produced a new product - the meal booster, which they needed to increase sales through Affiliate Marketing.
As their chosen agency, we quickly identified Biotiful's target audience and created an affiliate strategy to generate sales from relevant affiliates.
135%
Sales Increase
170%
Revenue Increase
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The Challenge
New product launches are always more complex, especially when customers aren't aware the product exists.
We needed to create a strategy to ensure content was being generated to educate customers at the same time as driving high awareness.
The Solution
Our team focused on a combination of content affiliates with a relevant target audience, as well as affiliates with a wider reach for higher awareness.
They also created a promotional plan to help drive conversion, especially across peak period.
This led to a strong increase in sales, and achieving their highest ever sales through the affiliate channel.
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