D2C Leaders Podcast

The D2C Leaders podcast brings you interviews with the top direct to consumer and ecommerce experts in their industries. We will exploring their experiences taking brands direct to consumer, dealing with and implementing technological change and overcoming key challenges. Learn from the best how to avoid the biggest mistakes and implement a successful D2C channel for your brand.

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D2C Leaders : Imteaz Ahamed, Head of Direct-to-Consumer at Reckitt Benckiser North America | July 20, 2020

Imteaz Ahamed, Head of direct-to-consumer ecommerce for Reckitt Benckiser North America talks D2C, Shopify, picking technology and maintaining profitability in FMCG ecommerce. Imteaz started his career in RB in Australia over ten years ago and has since worked across Europe and the Americas championing ecommerce. Reckitt Benckiser is a global FMCG business and owners of such brands as Durex, Scholl, Enfamil and many more. Learn how they have approached direct-to-consumers ecommerce and faced the challenges of Covid19. Brought to you by CommerceCentric the direct-to-consumer experts.

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